Page 3 - SUPERBRIDGE PR REPORT - JUNE to OCTOBER 2024
P. 3

PR REPORT


                                  SuperBridge Summit



                                          June – October 2024



                 11 Press Releases were issued for SuperBridge Summit

                 2 Media Invites were made for SuperBridge Summit
                 1 Opinion Article was published for SuperBridge Summit

                 10 Content Development were made for SuperBridge Summit

                 The Press Releases were sent to all local, Pan Arab English and Arabic publications.


                 TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.


                 Arabic Total                                          AED                          2,893,200

                  *Arabic Total Value of Spend 1:4                     AED                        11,572,800

                  English Total                                                       AED                          2,611,600

                  *English Total Value of Spend 1:4                    AED                        10,446,400


                  TOTAL                                                AED                        22,019,200




                 *This  calculation  is  based  on  the  principle  that  editorial  has  four times the value of  paid-for
                 advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
                 is four times more than paid-for advertising.
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