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1/16/25, 2:22 PM World’s Coolest Winter Campaign Named Strategic Partner Of 1 Billion Followers Summit’s 3rd Edition | Pakistan Point

World’s Coolest Winter Campaign

Named Strategic Partner Of 1 Billion

Followers Summit’s 3rd Edition

8 days ago

DUBAI, (Pakistan Point News - 08th Jan, 2025) The 1 Billion Followers Summit, the world’s first
and largest event dedicated to shaping the content creator economy, announced that the
5th World’s Coolest Winter campaign, launched in collaboration between the Ministry of
Economy and the National Agricultural Center, has joined the list of strategic partners of the
Summit’s third edition, organized by the UAE Government Media Office and hosted in
the UAE from 11th to 13th January 2025 at Dubai’s Emirates Towers, DIFC and the Museum of
the Future, under the theme “Content for Good.”

The partnership aims to showcase the UAE's diverse tourist attractions and boost tourism by
highlighting the beauty of its winter destinations through strategic social media promotion.

With the 1 Billion Followers Summit's focus on content creators, the initiative offers a unique
opportunity to spotlight the exceptional experiences available at these destinations. This
targeted approach will broaden social media engagement, expand reach to both local and
international audiences, and attract key influencers and content creators to participate in the
campaign, amplifying its impact and ensuring its success.

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