Page 3 - UNION PROPERTIES PR REPORT - April 2024_Neat
P. 3
PR REPORT
Union Properties
April 2024
1 Press Release was done for Union Properties
6 Content Developments were made for Union Properties
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 3,000
*Arabic Total Value of Spend 1:4 AED 12,000
TOTAL AED 12,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
