Page 3 - MOE ENGLISH PR REPORT - FEBRUARY 2025 Part 1
P. 3
PR REPORT
Ministry of Economy
Feburary 2025
23 Press Releases were issued for Ministry of Economy
6 Press Releases were Drafted for Ministry of Economy
9 Statements were prepared for Ministry of Economy
13 Speeches were prepared for Ministry of Economy
4 Media Invites were made for Ministry of Economy
6 Interviews were conducted for Ministry of Economy
27 Event Media Coverages were conducted for Ministry of Economy
19 Content Development were made for Ministry of Economy
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 29,322,600
*Arabic Total Value of Spend 1:4 AED 117,290,400
English Total AED 9,418,200
*English Total Value of Spend 1:4 AED 37,672,800
TOTAL AED 154,963,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
