Page 3 - TRIMBLE PR REPORT - July 2024
P. 3
MEDIA MONITORING REPORT
(July 2024)
Trimble
4 Opinion Pieces were issued for Trimble
4 Feature Articles were issued for Trimble
1 Interview was conducted for Trimble
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
Arabic Total AED 39,500
*Arabic Total Value of Spend 1:4 AED 158,000
English Total AED 43,300
*English Total Value of Spend 1:4 AED 173,200
TOTAL AED 331,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
