Page 138 - AJMAN TOURISM PR REPORT - February 2025

2/26/25, 10:41 AM Ajman Tourism Development Department organises panel discussion - Middle East News 247
tourism hub. In this regard, the ATDD is integrating innovation across all its initiatives to advance national and
regional objectives, with a particular focus on enhancing visitor experiences through cutting-edge

technologies such as digital tourism and artificial intelligence.”

The session was also attended by entrepreneurs in the tourism sector, including Patrick Antaki, Vice

President of Operations for the Middle East at Valor Hospitality; Rasha Youssef, Founder of Fafla Travel; and
Darren Derieh, Founder of Turhal Al-Asayel Travel and Tourism Experiences. Participants showed great
interest in the discussion, actively sharing their thoughts and experiences on global best practices. The

session concluded with several key recommendations for driving innovation in Arab tourism, promoting
collaboration between government and private entities to promote innovation-driven tourism projects,

adopting modern digital solutions to improve tourism services, encouraging entrepreneurship in the sector,
and introducing specialised training programs to empower tourism professionals with advanced technological
skills.

In line with the ‘We the UAE 2031’ vision, which seeks to increase the tourism industry’s contribution to the
national economy and promote sustainable tourism development, the department aims to accelerate the

sector’s growth by establishing a vibrant environment that encourages new ideas and supports
entrepreneurial innovation.

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