Page 3 - UNION PROPERTIES PR REPORT - April 2025
P. 3

PR REPORT


                                       Union Properties



                                                     April 2025



                 1 Press Release was issued for Union Properties
                 1 Listing was made for Union Properties
                 3 Interviews were conducted for Union Properties

                 21 Content Developments were made for Union Properties
                 1 Media plan was made for Union Properties

                 The Press Release was sent to all local, Pan Arab English and Arabic publications


                 TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.

                 Arabic Total                                                     AED           411,500

                  *Arabic Total Value of Spend 1:4                     AED                 1,646,000

                 English Total                                                        AED           219,900

                  *English Total Value of Spend 1:4                    AED                    879,600

                  TOTAL                                                AED                 2,525,600


                 *This calculation is based on the principle that editorial has four times the value of paid-for
                 advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
                 is four times more than paid-for advertising.
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