Page 226 - CABSAT ENGLISH PR REPORT - FEBRUARY to MAY 2023

5/17/23, 10:21 AM Hasher bin Maktoum officially opens CABSAT 2023 and Integrate Middle East 2023 – Insight Middle East and Africa
With over 340 exhibitors from more than 120 countries, the 29th edition of CABSAT 2023 is an ideal platform
for exhibitors to showcase their latest products and solutions, build partnerships and grow their business in the
region. The inaugural edition of Integrate Middle East 2023 is a significant new learning and networking event
for the entire Pro AV integration value chain, which

brings together experts from the Pro AV, media technology, and space technology industries to share their
knowledge and market insights.

The exhibition will feature a range of conference pillars, namely the Integrate ME Summit, the SatExpo Summit,
and the Content Congress, which will allow visitors to explore the latest trends and technologies in these fields
with a speaker line-up featuring distinguished industry thought leaders from across the world.

These include industry pioneers from Warner Bros. Discovery, CNBC Arabia, Arab Telemedia Group, Dubai
Studio City, Abu Dhabi Film Commission, Dubai Film and TV Commission, The Arab States Broadcasting Union
(ASBU), covering topics such as the adoption of virtual studios, Arabic entertainment content, tech in
production companies, broadcast news, and the growth of food reality TV.

The Sat Expo Summit will gather several regional and international experts and influencers in the satellite and
space technology industry, with participation from renowned organisations including the Global VSAT Forum,
ArabSat, Integrasys, Intelsat, Quika (Talia) Limited, QuadSat, ST Engineering IDirect, SES, Gilat, and others.
The agenda, covering satellite and HAPS, satcoms, and digital cloud in orbit, will be discussed at various
panels and presentations.

Co-located with CABSAT, Integrate Middle East 2023 also boasts a line-up of industry trailblazers from The Big
Reveal Author, Koerner Design, JLL, Viola, Global Signage Alliance, Advanced Interactive Media solutions, and
more.

They will be speaking on a wide range of key topics – from remote event delivery, revolutionising entry point
design, digital learning to hybrid campuses, immersive audio, the rising giant of esports, AV over IP for sport at
scale, and IoT-enabled AV for smart buildings.

The debut edition of Integrate Middle East also welcomes visitors to explore the Pro AV industry through
exciting and interactive features including a 3D digital experience on a 100 sq m LED digital wall, and an
experiential interaction opportunity with a 90 sq m screen, both created by Absen, the world’s leading provider
of digital display solutions, as well as an interactive learning

zone, multiconference demo arena, smart home simulator, digital signage and education technologies,
command and control rooms, and live event solutions. CABSAT also features cutting-edge technologies that
are transforming the production, remote production, editing, preservation and distribution channels of movies.

CABSAT will also host a virtual production studio in partnership with PIXOJAM to provide guidance, tips, and
best practices for filmmakers who want to work with virtual sets. Another popular returning feature is CABSAT
TV, also powered by PixoJam, which will be streamed live across all social media channels, and on all digital
screens around the show.

Trixie LoMirmand, Executive Vice President at the Dubai World Trade Centre, said: “DWTC is delighted to
welcome attendees from around the world to the 29th edition of CABSAT and the inaugural edition of Integrate
Middle East. This year’s events will bring together industry pioneers, from various sectors, showcasing their
latest technology and innovations. As the organiser of CABSAT, we’ve continuously provided a business
platform for the media, entertainment, and satellite industries, supporting their opportunities for growth.

“With the launch of Integrate Middle East, we’re confident that this year will offer even more novel market
opportunities for solution providers and buyers in the global Pro AV and media technology communities. Our
focus is on bringing together key players across various sectors to showcase innovative solutions and foster
productive partnerships. We’re excited to see how this year’s events will provide opportunities for economic
expansion and employment creation that benefit the industry as a whole.”

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