Page 396 - CABSAT ENGLISH PR REPORT - FEBRUARY to MAY 2023

5/8/23, 10:26 AM Exciting new developments are in store for media and entertainment technology at CABSAT 2023, kicking off at DWTC in one we…
“Through innovative virtual production technology, we are building a sustainable film
industry that significantly minimises waste and helps to reduce environmental impact. This

is an excellent platform for us as we align our goals with the UAE’s year of sustainability

and educate others on

the benefits of virtual production. By leading the way towards an eco-friendly filming
solution for the entertainment industry, we hope to create a better future for our

planet.” Azin Samarmand, General Manager at PixoJam Virtual Production, stated.

The attendees will also have the chance to experience red carpet moments seen at the

Grammys and the Oscars through the GlamBot- a high-speed camera that fixes onto a
robotic arm that captures slow-motion reels, using a very high frame rate for its signature

“glam” look. Now a fixture at Hollywood events, the GlamBot’s complex but effective
camera technology is in the region for the first time and will be making its debut at

CABSAT.

Also new for 2023, the CABSAT Podcast will be hosted by Dalma Electronics to inaugurate
a MENA-based podcast studio that is open to all emerging content creators of the region.

New episodes of the podcast will be recorded live at the show with technologists, creative
professionals, and business leaders and be available online.

Popular features returning for this year’s edition include broadcasts by CABSAT TV and
tours of Dubai Studio City, a comprehensive community dedicated to the media and

entertainment industry in Dubai.

Majed Al Suwaidi, Senior Vice President of Dubai Media City, Dubai Studio City and Dubai
Production City – TECOM Group, said: “Dubai is primed to advance and transform the

regional media landscape. Whether it’s catering to the fast-changing preferences of diverse

audiences or embracing digitisation, our emirate remains a key player in the future of
media innovation. Our strategic partnership with CABSAT serves our vision to secure
Dubai’s position as the capital of Arab Media and attract transformative players to the

region, in line with the Dubai Economic Agenda ‘D33’ and Dubai Creative Economy

Strategy. We are thrilled for the return of CABSAT to build bridges between our global
creative ecosystem and major stakeholders in the industry.”

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