Page 120 - WORLD OF COFFEE 2024 ENGLISH PR REPORT

World of Coffee Dubai 2024 attracts over 13,000

specialised visitors with 30% growth – Business –

Economy and Finance

by The Novum Times

23 January 2024

Reading Time: 3 mins read
World of Coffee Dubai 2024, organised by DXB Live, the integrated event management
and experiential agency of the Dubai World Trade Centre, in collaboration with Specialty

Coffee Association, has successfully concluded with a remarkable turnout and
overwhelming participation of more than 13,000 specialised visitors from enthusiasts

and industry professionals worldwide with a 30% growth from last year.

The highlight of the closing day was the crowning of the winners of the UAE National
Barista Championship. The competition featured the most talented baristas in the UAE

vying for the coveted title and the chance to represent the country at the World Barista
Championship. Michaela Rnazol from Typica Cafe secured the first place while the

second place went to Kemal Risyad from Archers Coffee, followed by Nooran Al
Bannay from Coffee Architecture at the third place. Additionally, the 1st place in the

Latte Art was presented to Mondrick Alpas from Gold Box Roastery, 2nd place to
Angelo Lagata from Number Five Gate and the 3rd to Jatfikly Raymond Ampuan from

DRVN by Porsche.
The closing day also featured three engaging lectures, enriching the event’s educational
component. Demian and Mergen of Abro led the first discussion, while Ben Hilt, AST

Director at the Specialty Coffee Association, explored the details of the New Specialty
Coffee Association Skills Diploma. Andreas Zehnder delivered a thought-provoking

lecture on ‘The Economics of Coffee Extraction Plants: Analyzing Returns on
Sustainability Investment’.

Khalid Al Hammadi, Senior Vice President of DXB LIVE, said: “The latest edition of the
World of Coffee Dubai 2024 exhibition has generated significant interest among
stakeholders and enthusiasts in the coffee industry, drawing participation from

international contributors, who showcased their products and equipment. This edition

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