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7/23/25, 11:08 AM          UAE unveils visual identity and theme for upcoming 28th Universal Postal Congress - Middle East News 247

        UAE unveils visual identity and theme for upcoming


        28th Universal Postal Congress



        By PR News Desk     21/07/2025









































           The United Arab Emirates (UAE) launched the official logo and theme of the 28th Universal Postal
           Congress – Dubai 2025. The Universal Postal Union (UPU) is the United Nations specialized agency for
           the postal sector, and its Congress meets every four to decide on a new UPU Strategy and set the future

           rules for international mail exchanges. As one of the largest international events for the postal and
           logistics sector, its preparations are being spearheaded by Emirates Post Group Company, the entity
           representing UAE membership at the Universal Postal Union (UPU). The Congress will be held in Dubai
           from 8 to 19 September 2025, under the theme ‘Leading the Change, Creating the Future’.


           The logo and theme were unveiled during an official reception held in Bern, Switzerland, in the presence
           of H.E Dr. Hissa Abdulla Ahmed Al-Otaiba , UAE Ambassador to the Swiss Confederation, the UPU

           Director General, Masahiko Metoki, senior officials from the UPU, representatives of UPU member
           countries and several prominent figures from both the UAE and Switzerland.


           The reception, hosted by the Organizing Committee for the 28th Universal Postal Congress in
           collaboration with the UPU, convened UPU member countries and relevant entities to discuss future
           insights and ongoing event preparations. It also served as an avenue to present the organisational and





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