Page 3 - UP PR REPORT - JANUARY 2026
P. 3
PR REPORT
Union Properties
January 2026
2 Press Releases were issued for Union Properties
1 Statement was issued for Union Properties
1 Interview was conducted for Union Properties
22 Content Developments were made for Union Properties
2 Additional works were made for Union Properties
1 Media plan was made for Union Properties
1 Opportunity was missed for Union Properties
The Press Releases were sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 1,300,600
*Arabic Total Value of Spend 1:6 AED 7,803,600
English Total AED 752,000
*English Total Value of Spend 1:6 AED 4,512,000
TOTAL AED 12,315,600
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is six times more than paid-for advertising.
