Page 3 - Cohesive PR REPORT - MAY 2025
P. 3

PR REPORT



                                                   Cohesive



                                                     May 2025







                    TOTAL VALUE - ENGLISH MEDIA COVERAGE IN UAE AED.

                     English Total                                                       AED                                 61,700

                     *English Total Value of Spend 1:4                    AED                               246,800


                     TOTAL                                                AED                               246,800




                    *This calculation is based on the principle that editorial has four times the value of paid-for
                    advertising,  as  surveys  have  proven  that  majority  of  readers  tend  to  believe  the  veracity  of
                    editorial is four times more than paid-for advertising.
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