Page 3 - GEMS EDUCATION PR REPORT - JULY 2025
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PR REPORT
GEMS EDUCATION
July 2025
1 Press Release was issued for GEMS Education
1 Media Invite was issued for GEMS Education
The Press Release was sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 1,081,500
*Arabic Total Value of Spend 1:4 AED 4,326,000
English Total AED 1,085,700
*English Total Value of Spend 1:4 AED 4,342,800
TOTAL AED 8,668,800
Total Arabic Media Reach 692,496
Total English Media Reach 1,341,574
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
