Page 54 - MOE ENGLISH PR REPORT - OCTOBER 2024

Press Release

H.E. Alia Al Mazrouei leads UAE delegation to Japan to promote

cooperation in sectors of entrepreneurship, SMEs, technology, and
innovation

UAE delegation will participate in CEATEC 2024, a prominent platform for
showcasing latest technologies and digital solutions for startups and
entrepreneurial projects

Abu Dhabi, October 13, 2024:

H.E. Alia bint Abdulla Al Mazrouei, Minister of State for Entrepreneurship, will head the UAE
delegation visiting Japan this week to promote economic cooperation in the fields of
entrepreneurship, SME, technology, innovation, and digital transformation. The visit aims to
explore opportunities available to SMEs in the markets of the two countries, thereby supporting
the competitiveness and sustainable development of both economies.

The visit underscores the current momentum of growth in the UAE-Japan relations at all levels,
especially in the economic sectors. The two countries share many commonalities in their visions
and objectives to develop bilateral relations and foster development partnership, supporting
economic diversification, innovation and investment efforts, and creating new and promising
prospects for SMEs in both countries.

The visit is set to feature a number of activities, most notably the participation of the UAE
delegation in the CEATEC exhibition, which will host a panel discussion on the UAE’s efforts to
boost digital transformation in the business sector, in the presence of H.E. Alia Al Mazrouei. The
exhibition, taking place from 15 to 18 October 2024, is the largest IT event in Japan and serves as
a significant platform for technology and innovation companies to showcase entrepreneurial ideas
and the latest innovations, as well as to discuss the sector’s future.

The visit will offer insights into the latest technologies used in the SMEs landscape and e-
commerce, encourage the sharing of experiences and best practices in digital transformation, as
well as provide networking opportunities for the Emirati and Japanese SMEs participating in the
exhibition.

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