Page 3 - Wego PR REPORT - JULY 2025
P. 3
PR REPORT
WEGO
July 2025
1 Press Release was issued for Wego
The Press Release was sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 178,100
*Arabic Total Value of Spend 1:4 AED 712,400
English Total AED 99,500
*English Total Value of Spend 1:4 AED 398,000
TOTAL AED 1,110,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
