Page 3 - UP PR REPORT - February 2025
P. 3
PR REPORT
Union Properties
February 2025
2 Press Releases were issued for Union Properties
3 Interviews were conducted for Union Properties
12 Content Development were made for Union Properties
The Press Releases were sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 396,100
*Arabic Total Value of Spend 1:4 AED 1,584,400
English Total AED 463,700
*English Total Value of Spend 1:4 AED 1,854,800
TOTAL AED 3,439,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
