Page 142 - Ajman Department of Tourism, Culture and Media PR REPORT - OCTOBER 2025

10/24/25, 2:10 PM Lulu Group To Anchor Ajman's First Mixed-Use Freezone Retail Hub
leisure. The 2.5 million square-foot development, located at T10 Mirkaaz City, will integrate
retail, residential, and commercial components, setting a new benchmark for mixed-use

development in the Northern Emirates.

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As part of the alliance, LuLu Group's real estate arm, Line Investments & Property LLC, will take

charge of managing Mirkaaz Mall - the 400,000 square-foot retail centre anchoring the project.
Under its stewardship, the mall will be rebranded as Mirkaaz Mall by LuLu, with a focus on

optimising tenant mix, enhancing customer engagement, and implementing international
standards in operations and sustainability.

“Ajman is stepping into a new era of growth with Mirkaaz Mall and the surrounding mixed-use

development,” said Sheikh Abdul Aziz bin Humaid Al Nuaimi.“Partnering with LuLu Group, one
of the most respected retail names in the world, ensures that this project will redefine community

living and retail excellence in Ajman.”

The project is envisioned as a“mall of the future”, featuring a carefully curated selection of global
and regional brands, offering a premium blend of shopping, dining, and entertainment. It will

cater to both local residents and international visitors, reinforcing Ajman's appeal as a vibrant,
investor-friendly hub.

Ananth A.V., chief operating officer and director of LuLu International Holdings, said the
partnership reflects LuLu's long-term vision for sustainable growth and innovation.“We are proud
to partner with HH Sheikh Abdul Aziz bin Humaid Al Nuaimi and Mulk International on this

transformative development. Mirkaaz Mall by LuLu will not only elevate the retail experience but
also contribute to Ajman's socio-economic progress by creating jobs, attracting investment, and

driving community engagement,” he said.

Mulk International, founded by Nawab Shaji Ul Mulk, brings its global expertise in real estate
and sustainable development to the venture.“Our partnership with Line Investments marks a

significant step in elevating Mirkaaz Mall's performance and customer experience,” said Shaji Ul
Mulk.“Together, we aim to unlock new opportunities for growth and redefine retail excellence in
Ajman.”

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