Page 88 - Ajman Department of Tourism, Culture and Media PR REPORT - OCTOBER 2025

10/17/25, 11:52 AM Ajman Department Of Tourism Development Unveils Cutting-Edge Digital Projects At GITEX Global 2025
Ajman, UAE, October, 2025: The Ajman Department of Tourism Development (ADTD) unveiled a new and innovative
suite of digital services, projects and initiatives during its participation in GITEX Global 2025 through the Ajman
Government pavilion at the Dubai World Trade Centre (DWTC). The move comes in line with the Department's
commitment to foster smart and digital transformation in the tourism sector and its continuous efforts to reinforce the
industry's position in the emirate. The Department's participation in a globally renowned event signifies its dedication
to leveraging advanced technologies like artificial intelligence (AI) to create a smart and sustainable tourism sector.
The initiatives and technologies include interactive tools for generating images, videos, and 3D models, converting
written ideas into visual or audio content. ADTD has also introduced an intelligent system for evaluating and
categorising ideas and a comprehensive digital registry to track future initiatives.

In addition, the Department is promoting collaborative innovation through a secure digital platform for submitting and
assessing entries for the Tourism Innovator Award. This cutting-edge platform enables the community to express
their ideas in different ways, and it fosters creative engagement and contributes to shaping a future tourism
innovation pathway that supports the sector's competitiveness and sustainability. It also contributes to the goals of
Ajman Vision 2030 to position the emirate as a smart and attractive global tourism hub.

Commenting on ADTD's active participation in GITEX Global 2025, His Excellency Mahmood Khaleel Alhashmi,
Director General of the ADTD, highlighted the Department's commitment to fostering digital transformation in the
tourism sector and boosting the adoption of advanced technological solutions that support sustainable development
goals and strengthen Ajman's tourism economy.

H.E. Alhashmi said:“At the Ajman Department of Tourism Development, we are committed to providing exceptional
tourism experiences to both local and international visitors. We aim to develop advanced digital services powered by
AI and machine learning and explore the latest technologies in the global market to attain our goals and boost the
efficiency and quality of our services. Through the projects and initiatives showcasing at GITEX Global 2025, we aim
to position our tourism ecosystem as a pioneering example for leveraging data, technology, and collaboration and
create a supporting environment that meets the aspirations of our visitors and drives the economic and tourism
development journey of the emirate.”

Furthermore, ADTD unveiled Ajman's new tourism website, which is designed as an interactive AI-powered digital
platform to boost visitor experience. Its key features include a smart tourism assistant, a personalised tourism
memory, and landmark recognition via camera service. In addition, it offers trip planning and future event analytics
through smart reports and dashboards to help decision-makers in designing sustainable events.

The website also includes an inclusive-tourism platform for People of Determination. Through this integrated and
smart platform, ADTD aims to enhance the possibilities of tourism for People of Determination in Ajman by enabling
them to explore accessible hotels, restaurants, transportation, events, and offers with interactive maps and
customised services. It contributes to promoting inclusive and sustainable tourism in Ajman and positions it as an
innovative and comprehensive destination.

Furthermore, the website offers future tourism event design services for Ajman. It collects, evaluates and categorises
participation data to generate smart reports, dashboards, and indicators that underscore trending and in-demand
events. It helps decision-makers to launch remarkable events that meet public aspirations and strengthen Ajman's
tourism identity.

The Department also highlighted its advanced interactive digital platform,“Tourism Visions of the Future by AI,” which
aims to engage all segments of society and tourists in shaping the future of tourism in the Emirate of Ajman. By
leveraging cutting-edge AI technologies, including image and video generation, 3D modeling, and speech-to-text and
text-to-speech conversion, the platform facilitates and inspires the creation of innovative ideas and developmental
initiatives. These contributions are reviewed and evaluated, with the potential to be transformed into tangible
projects.

The platform also maintains a comprehensive digital archive of all submitted ideas, enabling their analysis and use in
developing the future tourism strategy.

Through its participation in this global event, the Department reaffirms its commitment to harnessing innovation and
smart technologies in shaping future tourism. With the help of advanced digital services, including AI-powered trip
planning and tourism data analytics to design qualitative and sustainable events, these services and projects will

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