Page 3 - TRIMBLE PR REPORT - March 2024
P. 3
MEDIA MONITORING REPORT
(March 2024)
Trimble
1 Press Release was issued for Trimble
4 Opinion Pieces were issued for Trimble
1 Interview was conducted for Trimble
1 Feature Article was issued for Trimble
The press release was sent to all local, Pan-Arab English, and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
Arabic Total AED 378,900
*Arabic Total Value of Spend 1:4 AED 1,515,600
English Total AED 648,600
*English Total Value of Spend 1:4 AED 2,594,400
TOTAL AED 4,110,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.