Page 3 - SLC PR REPORT - AUGUST 2024
P. 3

PR REPORT



              Supreme Legislation Committee






                                                  August 2024


               1 Press Release was issued and 2 Cancelled for Supreme Legislation Committee

               4 Statements were issued for Supreme Legislation Committee

               1 Content Development was made for Supreme Legislation Committee
               The Press Release was sent to all local, Pan Arab Arabic and English publications.




               TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.


                Arabic Total                                             AED                          1,155,300

                *Arabic Total Value of Spend 1:4                         AED                          4,621,200

               English Total                                             AED                             587,100

                *English Total Value of Spend 1:4                        AED                          2,348,400


                TOTAL                                                    AED                          6,969,600


               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of
               editorial is four times more than paid-for advertising.
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