Page 3 - ADCMC PR REPORT - NOVEMBER 2024
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PR REPORT
Emergencies, Crises and Disasters
Management Centre Abu Dhabi
November 2024
3 Press Releases were issued for ADCMC
4 Interviews were secured for ADCMC
17 Content Development were made for ADCMC
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 2,053,200
*Arabic Total Value of Spend 1:4 AED 8,212,800
English Total AED 490,500
*English Total Value of Spend 1:4 AED 1,962,000
TOTAL AED 10,174,800
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
