Page 3 - Galadari PR Report - February 2024
P. 3
MEDIA MONITORING REPORT
(February 2024)
Galadari
1 Press Release was issued for Galadari.
1 Media Invite was issued for Galadari.
4 Interviews were conducted for Galadari.
2 Test Drives were conducted for Galadari.
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
Arabic Total AED 168,000
*Arabic Total Value of Spend 1:4 AED 672,000
English Total AED 1,303,800
*English Total Value of Spend 1:4 AED 5,215,200
TOTAL AED 5,887,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
