Page 3 - FDF PR REPORT - AUGUST 2024 (ENGLISH)
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PR REPORT



                      Family Development Foundation



                                                      (FDF)


                                               August 2024





               4 Press Releases were issued for Family Development Foundation (FDF)

               4 Statements were issued for Family Development Foundation (FDF)
               8 Articles were issued for Family Development Foundation (FDF)

               1 Interview was conducted for Family Development Foundation (FDF)

               9 Content Development were made for Family Development Foundation (FDF)
               Total Number of clippings: 225


               TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.



               Arabic Total                                              AED                      1,993,000



               *Arabic Total Value of Spend 1:4                          AED                      7,972,000



               English Total                                             AED                          640,500



                *English Total Value of Spend 1:4                        AED                       2,562,000



                TOTAL                                                    AED                     10,534,000





               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of
               editorial is four times more than paid-for advertising.
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