Page 3 - SOL Properties PR Report - September 2024
P. 3
MEDIA MONITORING REPORT
(September 2024)
SOL PROPERTIES
2 Press Release was issued for Sol Properties
2 Opinion Pieces were issued for Sol Properties
2 Interviews were conducted for Sol Properties
1 Speaking Opportunity was made for Sol Properties
The press release was sent to all local, Pan-Arab, English, and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
Arabic Total AED 547,000
*Arabic Total Value of Spend 1:4 AED 2, 188,000
English Total AED 1, 022,800
*English Total Value of Spend 1:4 AED 4,091,200
TOTAL AED 6, 279,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.