Page 28 - SALIK PR REPORT - MARCH 2024

3/29/24, 10:34 AM Dubai Salik unveils growth strategy, diversifying revenue beyond tolls
inorganic growth in regional and international markets, and something that we will selectively pursue
in the future.

Closer to home, we recently partnered with TAMM, integrating Salik’s solutions into the Abu Dhabi
Government Services platform and enabling TAMM users to add and recharge Salik accounts. This

proves there is plenty of opportunity for enhancing and growing our core offering within the borders of
the UAE, as well as in international markets.

How does Salik intend to balance the expansion of its core tolling business with the pursuit of
new strategic initiatives?

Diversification of our business through the growth of ancillary revenue is a key component of our

updated corporate strategy. We have a range of opportunities in the pipeline, including the
monetisation of data, advertising on our Salik gates and platforms, alongside other mobility solutions,
as well as delivering a seamless parking experience – for example through the aforementioned
cooperation with Emaar Malls.

Between 2024 and 2028, we expect the contribution of ancillary businesses to our consolidated

revenues to increase gradually, and we are excited to tap fresh new opportunities to both strengthen
and diversify Salik’s revenue base.

How does Salik stay responsive to evolving technology and incorporate innovation into its
tolling operations?

We are supporting sustainable demographic and economic growth with best-in-class digital
technologies and assets. The technologies that underpin Salik’s ability to optimise the performance
of the world’s leading smart urban roadway network include best-in-class Radio Frequency
Identification connectivity and Automatic Number Plate Recognition technologies at each of our 8
automatic gates.

Our leading suite of digital solutions will enable us to provide the technology for barrier-free parking at
Dubai Mall, and our Smart Salik App makes it possible for our customers to navigate a digital
ecosystem designed for ease and accessibility.

How has Salik's approach to achieving sustainable growth evolved since its IPO?

Since our IPO in 2022, two of the key strategic pillars we have focused on are to thrive in the tolling

business and to build ESG stewardship. In addition, over the next five years, we will be focusing on
two additional pillars to achieve sustainable growth and establish a future-proof company.

To achieve sustainable growth, we are looking to diversify into ancillary revenues to supplement our
core revenues in the tolling business, and a focus on building a portfolio of vehicle-centred mobility
services, as well as delivering a seamless parking experience.

https://www.zawya.com/en/projects/construction/dubai-salik-unveils-growth-strategy-diversifying-revenue-beyond-tolls-tvtaeb41 3/4