Page 3 - AAE PR REPORT - February 2024
P. 3
PR REPORT
Al Ansari Exchange
February 2024
1 Press Release was issued for Al Ansari Exchange
1 Press Release was drafted for Al Ansari Exchange
2 Interviews were secured for Al Ansari Exchange
26 Content Developments were made for Al Ansari Exchange
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 2,486,140
*Arabic Total Value of Spend 1:4 AED 9,944,560
English Total AED 885,700
*English Total Value of Spend 1:4 AED 3,542,800
TOTAL AED 13,487,360
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
