Page 8 - Wego PR REPORT - MAY 2025

Press release

Wego's Data: Kuwait Travelers Embrace Diverse and Affordable Getaways
This Summer

Dubai. UAE: 19 May 2025: Wego, the number 1 travel app and the largest online travel
marketplace in the Middle East and North Africa (MENA), reveals exciting new travel insights
showing a shift in Kuwaiti travelers’ preferences for summer 2025.

The summer travel period this year is expected to coincide with Eid al-Adha, which may further
encourage outbound travel as residents take advantage of the holiday to plan extended getaways.

The latest platform data shows a notable rise in international searches, especially toward
destinations in Europe and Asia, with family travel seeing increased interest compared to solo
trips.

European Cities See Strong Summer Momentum

Kuwaiti travelers are showing strong interest in European destinations, with Munich and London
emerging as the most searched cities on Wego. Among these, Milan has seen the most significant
year-on-year growth, with a remarkable 66.34% increase in interest, followed by Paris at 40.17%.
Other European cities also witnessed impressive growth, with Tbilisi City recording a 19.92% rise
and Vienna experiencing an 8.34% increase. These destinations continue to captivate Kuwaiti
travelers with their unique charm and relatively budget-friendly travel options available on Wego.

Asian Destinations Gain Favor with Value-Driven Travel

Asian destinations are gaining traction among Kuwaiti travelers seeking value-driven experiences.
Kuala Lumpur saw a notable 28.24% increase in searches, driven by its vibrant mix of urban
excitement and family-friendly attractions. Jakarta attracted solo travelers with its affordable and
immersive experiences, achieving a 22.66% growth. Meanwhile, Bangkok maintained its
popularity, recording a 12.98% rise in interest, offering travelers unbeatable deals on
accommodations and cuisine through Wego. Additional destinations including Manila, Cochin,
Dhaka, and Colombo also ranked prominently among Wego users, with many searches attributed
to expatriates planning family reunions during the school summer break. These trends reflect a
purposeful approach to travel, balancing emotional ties with cost efficiency.

Selective Gains in the MENA Region