Page 3 - AJMAN TOURISM PR REPORT - October 2024
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     PR REPORT
                                          Ajman Tourism
                                                  October 2024
                    6 Press Releases were issued for Ajman Tourism
                    1 Interview was conducted for Ajman Tourism
                    The Press Releases were sent to all local, Pan Arab English and Arabic publications
                    TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
                    A  r  a  b  i  c     T  o  t  a  l                       A  E  D                              6,741,400
                     *Arabic Total Value of Spend 1:4                     AED                          26,965,600
                    E  n  g  l  i  s  h     T  o  t  a  l                    A  E  D                              1,051,400
                     *English Total Value of Spend 1:4                    AED                            4,205,600
                     TOTAL                                                AED                          31,171,200
                    *This calculation is based on the principle that editorial has four times the value of paid-for
                    advertising, as surveys have proven that majority of readers tend to believe the veracity of
                    editorial is four times more than paid-for advertising.
     	
