Page 25 - MBRF PR REPORT - October 2024

Press Release

globally will raise the level of knowledge in societies and provide future generations with

sustainable and advanced knowledge tools. The event offers a platform for global experts in
science and literature to engage in interactive dialogues and exchange ideas and experiences. It

also hosts exhibitions that further pave the path towards more insightful and advanced
discussions.”

In line with its participation, MBRF hosted several discussions and panel sessions within the
‘Knowledge Dialogues’ series through its pavilion. The sessions highlighted the experiences of

speakers and participants along with various challenges, ideas, and future trends in the knowledge
field. During a virtual discussion titled ‘My Story with the Novel’, Dr. Shahla Ujili shared her

experiences. Furthermore, Jaskaran Singh, a digital transformation expert, assessed the digital
paths for comprehensive development.

During another session titled ‘Future Programming – in Arabic’, Waleed Al Baz, a programmer and
translator, gave a virtual presentation on the Arabic programming language. Furthermore, Joelle

Alsahyoni, Director of the Internal Sales Team at Bob Basb at Max ESP, highlighted key features
of future industrial sales in a session titled ‘Industrial Sales Ready for the Future.’

Additionally, a session titled ‘Research for Impact’ hosted Karim Al Mahayni, an Oxford-Sheikh

Mohammed bin Rashid Al Maktoum Graduate Scholar and researcher at the Max Planck Institute

for Light Science, and Mohamed Salhi, an industry expert, focused on the transition of
communication in the age of mass media. During the session, Mariane Chrayche highlighted the

interaction between humans and design.

In addition, a session titled ‘Experience in Translation: Personal Testimony’ was held, during which
translator Kholoud Al Khatib shared her experiences in her field of expertise. Another session

titled “Principles of Drawing for Children’s Stories” explored the most prominent elements of
drawing children’s stories with the help of trainer Fatima Al Ameri. Furthermore, Al Dhabi Al

Muhairi, the youngest Emirati publisher, highlighted her experiences in the field of publishing and

entrepreneurship over the years.

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