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6/16/25, 11:40 AM FDF launches ‘Let Us Protect Our Elders with Love’ guide during a press conference | Web Release
In addition, H.E. Al Rumaithi expressed her confidence in the content included in the guide, which depicts a robust humanitarian and social
commitment to the dignified segment of our society, who have committed their lives to supporting and developing this nation. The guide aims
to raise awareness on subtle and unintentional forms of emotional ill-treatment that may occur in everyday life or actions with good intentions
that may mentally hurt those who deserve utmost respect and appreciation. H.E. also pointed out that the guide offers a comprehensive set of
positive behavioural alternatives that nurture a more inclusive family and community environment while boosting the psychological well-
being of elderly people. The guide’s content also aligns with our core values and the nation’s vision for safeguarding the dignity and
prosperity of individuals at every stage of life.
Furthermore, H.E. Al Rumaithi said that through the ‘Let Us Protect Our Elders with Love’ guide, FDF seeks to take a significant step
towards raising community awareness on emotional care for senior citizens. It also aims to highlight the importance of understanding well-
intentioned practices that might unintentionally leave deep psychological impact, while fostering a family and community environment based
on the pillars of respect, love and genuine appreciation for the experience and wisdom of the elderly. Furthermore, it highlights the necessity
of meaningful communication, attentive listening without preconceived assumptions and reinforcing their sense of value and belonging. The
guide was designed considering the unique traits of their age. It seeks to enhance the quality of life of elderly people by including their
opinions and suggestions in family decisions and offering them meaningful social interaction opportunities, ensuring their dignity and active
involvement in society.
H.E. confirmed that the guide prioritises the well-being of the elderly and said: “We dedicate this guide to everyone who understands that
caring for our senior citizens is not simply a social commitment, but it is an act of awareness, fairness, and mature emotion, one that considers
dignity as something not to be granted, but to be safeguarded. It is for those who believe that compassion is more than intent, it is deep
recognition, emotional presence and respect for experience. It is for those who wish to be a source of reassurance, not a burden; a comforting
hand, not a controlling one. The guide is a message of love translated into daily practices that restore their rightful place, offer lasting
appreciation, and foster unbreakable belonging.”
H.E. Al Rumaithi also appreciated the sincere efforts of those who designed the ‘Let Us Protect Our Elders with Love’ guide, underscoring
its role in fostering empathy-driven care for senior citizens and providing content based on profound understanding of their needs, while
helping create a more compassionate and appreciative society.
After concluding the press conference, various events were held alongside a series of public discussions that highlighted the key themes of
the ‘Let Us Protect Our Elders with Love’ guide. It included a presentation of the ‘Proactive Steps for Protecting Senior Citizens’ training
program to improve skills and knowledge in conscious care practices. It also included an awareness workshop focusing on senior citizens’
rights and an interactive game themed ‘Let Us Protect Our Elders with Love,’ designed to reinforce human-centred values and promote
meaningful engagement with this cherished group of society.

FDF remains committed to providing comprehensive care for the senior citizens, driven by its belief in the pivotal role of seniors in shaping
the society and in honour of their lifelong sacrifices. Through its tailored programs and initiatives, FDF aims to improve their quality of life
and ensure a supportive family and social environment based on respect and inclusion. These efforts come in line with the humanitarian and
national values as well as contribute towards the UAE’s goal of reinforcing social solidarity and ensuring the prosperity of all community
members.

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