Page 3 - Torry Harris PR REPORT - February 2025
P. 3

MEDIA MONITORING REPORT
                                                    February 2025)



                                                 Torry Harris




               1 Opinion Article was issued for Torry Harris.
               1 Interview was conducted for Torry Harris.

               TOTAL VALUE  -  ARABIC & ENGLISH PRESS RELEASES  IN UAE
               AED.


                Arabic Total                                             AED             19,800


               *Arabic Total Value of Spend 1:4                          AED             79,200

                English Total                                            AED             21,700

               *English Total Value of Spend 1:4                         AED             86,800

                TOTAL                                                    AED             166,000


               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of
               editorial is four times more than paid-for advertising.
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