Page 714 - MOE ENGLISH PR REPORT - JULY 2024

7/2/24, 4:39 PM Latest News
performance. Additionally, it will encourage research, development, and innovation, benefiting consumers
and the UAE’s overall economy.

The MoEc highlighted the significant outputs of the new law, which encompassed:

• Creating a conducive and secure purchasing environment for purchases by effectively combating

counterfeit, fraudulent, and corrupt goods. The law applies to all types of commercial deceit across the
country’s markets, including free zones.

• Violations of the law result in the imposition of administrative penalties designed to encourage greater
compliance among businesses by deterring them from selling counterfeit, adulterated or corrupt products

within the country.

• Strengthening collaboration between the local and federal authorities and empowering local authorities to
address counterfeit and adulterated products, thereby promoting investments and business activities in the
country.

• Implementing regulations to eliminate counterfeit, adulterated, or corrupt products from markets and

warehouses. This includes reimbursing their value and ensuring that suppliers comply with mandatory
commercial records and requests for product release.

• Establishing the Supreme Committee for Combating Commercial Fraud to effectively implement measures

against commercial fraud across UAE markets by collaborating with federal and local authorities.

• Prohibiting any involvement in the importation, exportation, production, manufacturing, display, sale,

storage, transportation, marketing, trading, promotion, disposal, or possession with the intention to sell
counterfeit, corrupt or adulterated products. Similarly, undertaking any of these activities is forbidden. This

aligns with the best international standards and reinforces the UAE's reputation as a country with robust
legislation against such practices. This comprehensive approach aims to protect the interests of both

businesses and consumers alike.

According to the law, commercial fraud involves deceiving a consumer through various means. This
deception can involve altering or modifying elements such as the nature, quantity, type, price, essential
characteristics, origin, source, validity, or providing inaccurate or misleading commercial information about

the promoted products, ultimately misleading the customer.

The MoEc's Efforts to Combat Commercial Fraud within the Country

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