Page 11 - FDF QUARTERLY PR REPORT - OCTOBER-DECEMBER 2024 (ENGLISH)

During this period, the Foundation-maintained coverage momentum by circulating 15 Media
announcements, 13 statements,5 Articles, 10 Media interview, 12 Social media content, and 60
Content development.
The total Number of Clippings has reached 963, and the Total coverage crossed AED 30,692,800 in
ADVERTISING VALUE, owing to foundation media coverage and due to the greater local and regional

reach.

MEDIA VALUE - AED MEDIA REACH MEDIA COVERAGE

English 23%
30,692,800 10,144,634
Arabic 77%

ARABIC NEWSPAPERS 20.9%
ENGLISH NEWSPAPERS 15%

ENGLISH ONLINE PORTALS 19.8%
ARABIC ONLINE PORTALS 28.9%

TV 3.8%
RADIO 2.9%

DIGITAL MEDIA 8.7%

0 5 10 15 20 25 30