Page 3 - UNION PROPERTIES PR REPORT - January 2025
P. 3
PR REPORT
Union Properties
January 2025
1 Press Release was issued for Union Properties
2 Statements were issued for Union Properties
15 Content Development were made for Union Properties
1 Media plan was made for Union Properties
1 Opportunity was missed for Union Properties
The Press Release was sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 645,900
*Arabic Total Value of Spend 1:4 AED 2,583,600
English Total AED 110,400
*English Total Value of Spend 1:4 AED 441,600
TOTAL AED 3,025,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
