Page 3 - ALEF EDUCATION PR REPORT MAY 2024
P. 3

PR REPORT




                                             Alef Education

                                                     May 2024





                    2 Press Releases were issued for Alef Education

                    5 Content Developments were made for Alef Education
                    The Press Releases were sent to all local, Pan Arab English and Arabic publications.



                    TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.


                       A  r  a  b  i  c     T  o  t  a  l                    A  E  D                          2,507,800

                     *Arabic Total Value of Spend 1:4                     AED                      10,031,200

                    E  n  g  l  i  s  h     T  o  t  a  l                    A  E  D                           2,168,000

                     *English Total Value of Spend 1:4                    AED                         8,672,000

                     TOTAL                                                AED                       18,703,200


                    *This calculation is based on the principle that editorial has four times the value of paid-for
                    advertising, as surveys have proven that majority of readers tend to believe the veracity of
                    editorial is four times more than paid-for advertising.
   1   2   3   4   5   6   7   8