Page 80 - SGH PR REPORT - JUNE 2024

6/4/24, 3:23 PM Saudi German Health wins multiple marketing awards at Smarties KSA 2024

Saudi German Health wins multiple marketing awards at Smarties KSA 2024
HEALTH
Saudi German Health wins multiple marketing

awards at Smarties KSA 2024

These campaigns, in line with the health goals of Saudi Vision 2030, underscore SGH’s
dedication to women’s empowerment and cutting-edge weight loss solutions

Press Release

June 3, 2024

Saudi German Health (SGH), a leading healthcare provider in the MENA region, was honoured at the
Smarties Award KSA for its groundbreaking campaigns titled ‘Elevating Lives with Personalized Weight
Loss Solutions’ and ‘Khotahon.’ These campaigns, in line with the health goals of Saudi Vision 2030,

underscore SGH’s dedication to women’s empowerment and cutting-edge weight loss solutions.

The ‘Elevating Lives with Personalized Weight Loss Solutions’ campaign was honoured in the category
of ‘Customer Journey Marketing - Lead Generation / CRM,’ recognising SGH’s exceptional ability to map
out and optimise the entire patient journey – from initial awareness to final decision-making processes.
The campaign aims to empower individuals in their fitness journeys, while promoting awareness about

various weight loss solutions including surgical options.

The ‘Khotahon’ campaign, which was also recognised at the event, and won the ‘Social Impact
Marketing award’ aims to improve women’s wellness by facilitating crucial discussions on

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