Page 3 - DUBAI MUNICIPALITY ARABIC PR REPORT JANUARY 2024 PART 2
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PR REPORT
Dubai Municipality
January 2024
10 Press Releases were issued for Dubai Municipality
12 Interviews were conducted for Dubai Municipality
22 Content Developments were made for Dubai Municipality
22 Files including media plans were made for Dubai Municipality
The Press Releases were sent to all local, Pan Arab English, and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 1 7 , 7 1 7 , 1 0 0
*Arabic Total Value of Spend 1:4 AED 70,868,400
English Total AED 5,856,900
*English Total Value of Spend 1:4 AED 23,427,600
TOTAL AED 94,296,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that the majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising
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FAX: +971 4 4549528 Dubai, United Arab Emirates WEBSITE: www.orientplanet.com
