Page 3 - Thermax PR REPORT - December 2024
P. 3
MEDIA MONITORING REPORT
(December 2024)
Thermax
2 Interviews were conducted for Thermax.
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
English Total AED 39,500
*English Total Value of Spend 1:4 AED 158,000
TOTAL AED 158,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
