Page 186 - AAE PR REPORT - June 2024

5/30/24, 9:40 AM National Bonds marks an impressive 153% surge in savings and investments by Al Ain customers during the first 5 months of 202…
The inauguration of the new branch marks a significant milestone in
National Bonds’ commitment to enhancing customer experience and

extending its services beyond its current geographic scope. Notably, the

company also welcomed a 53% increase in new customers in the same

period, indicative of the growing trust and interest in National Bonds’

savings programs.

“National Bonds’ expansion into Al Ain is a strategic move that

underscores our commitment to supporting the UAE’s vision for financial

literacy and inclusive economic growth.” Rehab Lootah, Deputy Group

Chief Executive Officer, stated, “By expanding the scope of our services to
reach Al Ain, the fourth largest area in terms of population in the UAE[i],

we are aligning with government initiatives aimed at empowering

communities with accessible and rewarding financial solutions. This

expansion reflects the success of National Bonds and our dedication to

directly serving the diverse needs of UAE nationals and residents,
fostering their financial security and prosperity.”

National Bonds offers a comprehensive range of savings and investment

solutions designed to empower citizens and residents across the UAE to

make informed financial decisions tailored to their needs. From
emergency savings to retirement planning and wealth accumulation, the

company provides diverse options, complemented by its AED 35.5 million

Reward Program designed to instil a savings culture.

The opening of the Al Ain Mall branch coincides with a period of
significant achievements for National Bonds, including notable growth in

its investment portfolio, which crossed AED 14 billion (US$3.8 billion) as

of December 2023. The branch is the newest addition to the company’s

branches in Abu Dhabi, Dubai and Sharjah along with its headquarters in

Dubai.

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