Page 3 - MRDS PR REPORT - OCTOBER 2023
P. 3
PR REPORT
MRDS
October 2023
1 Press Release was issued for MRDS
The press release was sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 316,900
*Arabic Total Value of Spend 1:4 AED 1,267,600
English Total AED 132,300
*English Total Value of Spend 1:4 AED 529,200
TOTAL AED 1,796,800
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
