Page 3 - DGHR PR REPORT - JUNE 2025
P. 3
PR REPORT
Dubai Government Human Resources
Department
June 2025
6 Press Releases were issued for DGHR
1 Opinion Piece was issued for DGHR
7 Interviews were conducted for DGHR
14 Content Developments were made for DGHR
The Press Releases were sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
A r a b i c T o t a l A E D 3,435,600
*Arabic Total Value of Spend 1:4 AED 13,742,400
English Total AED 2,186,600
*English Total Value of Spend 1:4 AED 8,746,400
TOTAL AED 22,488,800
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
