Page 3 - FDF PR REPORT - APRIL 2024 (ENGLISH)
P. 3
PR REPORT
Family Development Foundation
(FDF)
April 2024
7 Press Releases were issued for Family Development Foundation (FDF)
2 Statements were issued for Family Development Foundation (FDF)
1 Media Invite was made for Family Development Foundation (FDF)
4 Interviews were conducted for Family Development Foundation (FDF)
17 Content Development were made for Family Development Foundation (FDF)
Total Number of clippings: 163
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 1,429,200
*Arabic Total Value of Spend 1:4 AED 5,716,800
English Total AED 842,700
*English Total Value of Spend 1:4 AED 3,370,800
TOTAL AED 9,087,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
