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1/18/24, 3:52 PM                       UAE Unveils MSMEs-Focused 'EcoMark' Green Accreditation Framework
        at Davos, Switzerland, state-run Emirates News Agency (WAM) reported.


        EcoMark has been conceived with the aim of enhancing the competitiveness of MSMEs in
        the global green economy by streamlining and standardizing the regulatory processes

        regarding global sustainability benchmarking.


        The certification will be based on the International Organization for Standardization (ISO)

        standards, digitally enabled, and overseen by a UAE-based central body. It will outline the

        guidelines to achieve different levels of sustainability, ranging from basic to advanced

        levels.


        While unveiling the initiative, Al Zayoudi said that MSMEs have a key role to play in the
        transition towards a lower-carbon economy. However, their contribution, especially of the

        ones run by women and youth, can only be unlocked by offering targeted and customized

        support, which reduces limitations pertaining to time, cost, and resources associated with

        environmental regulatory compliance.


        Crucial quote



        “Accounting for almost 90 percent of global businesses, MSMEs must have full access to

        the global trading system if our vision of a more sustainable and equitable global economy is

        to be realized,” said Al Zeyoudi, adding that “the development of the EcoMark Global
        Accreditation as an accessible and universally recognized platform will help them both find

        and compete in new markets around the world, and meet the growing demand for

        sustainable products and services.”


        Big numbers



        MSMEs account for 90% of worldwide businesses, 60%-70% of global employment, and

        50% of the global gross domestic product (GDP), according to data released by the United

        Nations in June 2023.


        Davos 2024



        The announcement came at the WEF’s annual meeting at Davos, which is being held from
        January 15 to 19, 2024. 'Creating Growth and Jobs for a New Era’ has been defined as a key




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