Page 396 - MOE ENGLISH PR REPORT - JANUARY 2024

1/18/24, 3:52 PM UAE launches new ‘EcoMark’ green accreditation framework for MSMEs – UAE BARQ
to help emerging enterprises keep pace with increasing consumer demand for products and services
that comply with green standards.

Launching the initiative, Al Zeyoudi emphasised that MSMEs have a pivotal role in driving the
transition toward a lower-carbon economy. However, the contribution of MSMEs such as those run

and operated by underrepresented groups including women and youth can only be unlocked through
targeted and customised support that reduces time, cost and resource constraints associated with
environmental regulatory compliance.

Al Zeyoudi said, “Accounting for almost 90 percent of global businesses, MSMEs must have full
access to the global trading system if our vision of a more sustainable and equitable global economy

is to be realised. These enterprises are also important agents of change, with the flexibility and
singularity of focus required to drive sustainability across value chains.

The development of the EcoMark Global Accreditation as an accessible and universally recognised
platform will help them both find and compete in new markets around the world, and meet the

growing demand for sustainable products and services.”

Al Zeyoudi said the announcement builds on the progress made at COP’s first ever Trade Day held in
Dubai last month, where the UAE hosted a series of critical conversations on the contribution of trade

to the climate change challenge. As Chair of the WTO’s 13th Ministerial Conference (MC13) in Abu
Dhabi in February, he said EcoMark underlines the UAE’s commitment to multilateralism and the

desire to deliver full and equal access to the global trading system.

The World Economic Forum Annual Meeting 2024 in Davos is taking place under the theme
“Rebuilding Trust” and has brought together government and business leaders to engage in

constructive, forward-looking dialogues and help find solutions through public-private cooperation.

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