Page 3 - MFNCA PR REPORT - OCTOBER 2024
P. 3
PR REPORT
Ministry of State for Federal National
Council Affairs
October 2024
2 Press Releases were issued for MFNCA
2 media plans were made for MFNCA
6 Content Development were made for MFNCA
1 Opportunity was missed for MFNCA
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 683,900
*Arabic Total Value of Spend 1:4 AED 2,735,600
E n g l i s h T o t a l A E D 446,700
*English Total Value of Spend 1:4 AED 1,786,800
TOTAL AED 4,522,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
