Page 3 - Red Hat PR REPORT - APRIL 2024
P. 3
PR REPORT
Red Hat
April 2024
1 OP-ED was issued for Red Hat
1 Media Invite was issued for Red Hat
TOTAL VALUE – ARABIC MEDIA COVERAGE IN AED.
Arabic Total AED 335,300
*Arabic Total Value of Spend 1:4 AED 1,341,200
TOTAL AED 1,341,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.