Page 3 - Integrate ME PR REPORT - March-April 2024
P. 3
PR REPORT
INTEGRATE MIDDLE EAST
March - April 2024
2 Press Releases were issued for Integrate Middle East
1 Save the date letter was done for Integrate Middle East
9 Content Developments were made for Integrate Middle East
The Press Releases were sent to all local, Pan Arab English and Arabic publications along with
International ones.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 542,300
*Arabic Total Value of Spend 1:4 AED 2,169,200
E n g l i s h T o t a l A E D 1,631,300
*English Total Value of Spend 1:4 AED 6,525,200
TOTAL AED 8,694,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.