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5/1/24, 10:03 AM                                             Latest News


        Integrate Middle East 2024 to optimise



        Digital Signage Systems, a major factor of


        growth in Pro AV market



         01/05/2024






        UAE, April 30, 2024: Integrate Middle East 2024, the only professional audio-visual (Pro AV)

        and media technology exhibition, to optimise the digital signage systems which are the major

        factors driving the Pro-AV market’s growth in the Middle East and North Africa (MENA) region.

        This second edition of the exhibition, which will be held from May 21 to 23, 2024, at the Dubai

        World Trade Centre, will be co-located with the CABSAT, 30th anniversary of the long-running
        trade event for the media industry sector.




        According to the Data Bridge Market Research*, the global Pro AV market was valued at USD

        3.2 billion in 2021. The market is projected to grow at a compound annual growth rate

        (CAGR) of 12 per cent to reach USD 7.92 billion by 2029. One of the key drivers of this
        growth forecast in this market is the rapid expansion of digital signage systems, a digital

        installation that displays video or multimedia content for informational or advertising reasons.




        Furthermore, the market for digital signage in the Middle East and Africa (MEA) region is also

        surging and accounts for more than 3 per cent of revenue share **.




        Janne lee, Marketing Director of Shenzhen iDisplay Technology Co. Ltd. stated, “We look
        forward to participating at the second edition of Integrate Middle East as we will be launching

        our new product, CrystalFlex LED Flexible Transparent Film Display, a 360-degree curve

        screen. We expect to witness more interactive learning zones, state-of-the-art digital art

        installations, and the launch of various cutting-edge products and services. Additionally, we

        are excited to showcase our array of cutting-edge technologies that hold the immense
        potential to transform the digital signage market.”




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