Page 53 - Integrate ME PR REPORT - March-April 2024

this growth forecast in this market is the rapid expansion of digital signage systems, a
digital installation that displays video or multimedia content for informational or
advertising reasons.

Furthermore, the market for digital signage in the Middle East and Africa (MEA) region
is also surging and accounts for more than 3 per cent of revenue share.

Janne lee, Marketing Director of Shenzhen iDisplay Technology Co. Ltd., stated, “We
look forward to participating at the second edition of Integrate Middle East as we will be
launching our new product, CrystalFlex LED Flexible Transparent Film Display, a 360-
degree curve screen. We expect to witness more interactive learning zones, state-of-
the-art digital art installations, and the launch of various cutting-edge products and
services. Additionally, we are excited to showcase our array of cutting-edge
technologies that hold the immense potential to transform the digital signage market.”

Digital signage has become an integral part of the Pro AV market. By combining digital
signage and AV technologies, brands are offered the ability to deliver dynamic content
with captivating graphics and interactive features, going beyond static displays. Digital
signage and audiovisual technology work together to produce a powerful medium that
allows companies to narrate their stories using compelling and impactful visuals.

In its second edition, Integrate ME will offer valuable networking opportunities as well as
feature numerous educational seminars and workshops to emphasise the growing
popularity of interactive digital signage systems. These seminars are expected to help
participants forge new partnerships and provide insightful knowledge to help their
businesses grow in the rapidly evolving digital signage market, all while enhancing
customer experiences and fostering innovation.

Jassim N P, Director of Unilumin Group Middle East and Africa, commented, “We are
thrilled to announce our participation in the second edition of the Integrate Middle East,
which is expected to revolutionise digital signage in the region. Unilumin LED signage
offers exceptional visual experiences in a variety of indoor and outdoor applications for
retail, hospitality, entertainment, stadiums, playgrounds, corporate, banking, healthcare,
education, and transport facilities, ranging from exciting concerts and sporting events to
mission-critical control rooms and ever-changing outdoor environments.”

It is anticipated that this year’s edition of the Integrate ME will set the standard for
innovation in the Pro AV space by showcasing cutting-edge concepts and solutions
from industry experts across the world as well as providing insights into market trends
and best practices. Throughout the Integrate ME 2024, visitors will be offered
opportunities to explore innovative products and solutions for digital signage, command
and control rooms, live events, and smart buildings from global Pro AV technology
companies.

https://www.msn.com/en-ae/news/other/dubai-to-host-integrate-middle-east-2024-on-21-may/ar-
AA1nV6WB